UGA professor receives $3 million grant from National Cancer Institute for breast cancer research

While it will be more costly up front, over the long haul it becomes more economical.

"With the telephone method, you need a lot of highly trained people, but research has shown this to be a very effective way to promote the screenings."

Springston said women should be tested annually for breast cancer after reaching the age of 40 or 50, depending on which doctor you ask and earlier if there is a strong family history of the disease.

"I'm excited about this line of research because it can make such a huge difference," said Springston. "If caught early, the American Cancer Society indicates that over 95 percent of women can be cured of breast cancer. If you don't catch it early, that number starts to drop."

Colon cancer, breast cancer and prostate cancer should not kill most people, Springston said.

"Having the power to stop people from dying from this disease lies in communication. A lot of time people literally don't know they need to go do something. We are providing information to them," he said.

Springston began his career in broadcast news and later in corporate public relations before returning to school to further study public relations and corporate communications.

He said research in health communications is a "great way for me to apply my hobbies of messing around with computers and video, and harnessing that into something that is helpful."

Springston is also involved in a $196,000 program funded by the Georgia Cancer Coalition with Robert Galen of the UGA College of Pharmacy to create a "one-stop shop" for cancer information on the Internet.

A centralized cancer Web site will be accessible through kiosks placed in Athens-area pharmacies, a project Springston hopes to have operational by January 2005.

"Our ultimate goal is to have the kiosks set up all over the state," he said.


Contact: Kim Carlyle
University of Georgia

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