assi and Guido Grassi underscored the importance of these research findings, suggesting that the "introduction of cocoa could result in cardiovascular prevention," yet cautioned that not all chocolate offers the benefit of cocoa flavanols. The researchers stated that, " the flavanol-rich cocoa products used in experimental studies, and even present in some commercially available flavanol-rich chocolate bars that have been tested in controlled short-lasting studies, should not be confused with a number of commercially available snacks that contains many calories but are low in natural cocoa and flavanols."

To help maximize the amount of cocoa flavanols in chocolate, scientists at Mars, Incorporated developed a patented process called Cocoapro that helps retain consistent levels of cocoa flavanols that occur naturally in cocoa beans. Mars products that are made with the Cocoapro process include Dove Dark Chocolate and CocoaVia, a line of heart-healthy snacks that are guaranteed to contain at least 100 mg of cocoa flavanols per serving. Cocoapro cocoa is the most studied cocoa in the world in terms of health impact.

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Contact: Lori Fromm
lfromm@webershandwick.com
312-988-2436
Weber Shandwick Worldwide
1-Aug-2006

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