HOME >> MEDICINE >> NEWS
Forget basal body temperature -- check out her clothes

Was Chris De Burgh's sexy "Lady in Red," perhaps, ovulating? A new UCLA and University of Wisconsin-Eau Claire study finds evidence that women put more effort into their clothing and grooming during their most fertile periods.

"Near ovulation, women dress to impress, and the closer women come to ovulation, the more attention they appear to pay to their appearance," said Martie Haselton, the study's lead author and a UCLA associate professor of communication studies and psychology. "They tend to put on skirts instead of pants, show more skin and generally dress more fashionably."

Conventional wisdom has long held that humans hide all signs of ovulation, even from themselves and their mates. Indeed, numerous scientific studies have been devoted to identifying what the evolutionary advantage might be to disguising fertility.

Yet the study, which publishes Oct. 10 in the online version of the scholarly journal Hormones and Behavior, found that even total strangers could detect a difference in women's grooming habits when they approached ovulation.

"The thing that's so remarkable about this effect is that it's so easily observed," said April Bleske-Rechek, the study's co-author and an assistant professor of psychology at University of Wisconsin-Eau Claire. "In our study, the approach of ovulation had a stronger impact on the way women dressed than the onset of menstruation, which is notorious for its supposedly deleterious impact."

Haselton, Bleske-Rechek and three UCLA students tracked 30 college coeds in committed relationships through an entire ovulatory cycle. Using urine tests that are nearly as accurate for determining ovulation as ultrasounds, they ascertained each woman's most fertile period -- about 10 to 15 days after menstruation -- and their least fertile period -- roughly the two weeks following ovulation. The researchers photographed the women twice: once in their fertile (follicular) phase and anot
'"/>

Contact: Meg Sullivan
msullivan@support.ucla.edu
310-825-1046
University of California - Los Angeles
9-Oct-2006


Page: 1 2 3 4

Related medicine news :

1. Forgetful? You may be losing more than just your memory
2. Forget the label. Portion size is all in your mind
3. Lowering body temperature could aid standard stroke treatment
4. FDA approves room temperature storage of ZLB Behrings Helixate FS
5. Metacognition: Faced with a test, rats can check their knowledge first
6. Tech-check-tech
7. Regular exercise, keeping weight in check reduces breast-cancer risk in postmenopausal women
8. AIDS, TB, malaria and bird flu spread unchecked in Burma
9. Simple checklists could improve child protection
10. After gastric bypass surgery, important to check vitamin B1 deficiency
11. Physicians: Simple instrument allows medical staff to check patients literacy

Post Your Comments:
*Name:
*Comment:
*Email:
TAG: Forget basal body temperature check out her clothes

(Date:10/25/2014)... Minneapolis, Minnesota (PRWEB) October 25, 2014 ... a testing firm which verifies IT-accessibility for disabled ... their Access Approved® logo to Mackin Educational ... digital resource management system and to the ... for the "Own Best Medicine" website. ...
(Date:10/25/2014)... 25, 2014 Mesothelioma researchers are reporting ... receive pemetrexed (Alimta), after his combination drug therapy became ... story , just posted on the Surviving Mesothelioma website. ... Medical Center in Japan suggests that “maintenance therapy” with ... who cannot tolerate higher doses of cisplatin. ...
(Date:10/25/2014)... Researchers who discovered antibiotics in farmed and wild ... The use of antibiotics in animals, including ... to the development of antibiotic-resistant bacteria that threaten ... study. Each year in the United States, ... kill about 23,000, according to the Infectious Diseases ...
(Date:10/22/2014)... At a time when the national concussion ... at all levels, the UPMC Sports Medicine Concussion ... where two powerful messages are lost: Concussions can be ... full recoveries every day. , In striving to shift ... research, UPMC and the Concussion Program are unveiling the ...
(Date:10/22/2014)... Springfield, Va. (PRWEB) October 22, 2014 For ... way to make money; it’s an extension of her life’s ... her latest venture as the owner of FirstLight HomeCare, make ... , “It’s important to me that my work makes a ... always harbored an entrepreneurial spirit, so after much research, I ...
Breaking Medicine News(10 mins):Health News:IT-Accessibility Award Granted to Education and Health Care for Section 508/WCAG 2Health News:IT-Accessibility Award Granted to Education and Health Care for Section 508/WCAG 3Health News:New Report Illustrates Extended Mesothelioma Survival with “Maintenance Therapy”, According to Surviving Mesothelioma 2Health News:Researchers Say Antibiotics in Fish a Health Concern 2Health News:University of Pittsburgh Medical Center Launches Initiative to Emphasize Concussions Are Treatable 2Health News:University of Pittsburgh Medical Center Launches Initiative to Emphasize Concussions Are Treatable 3Health News:University of Pittsburgh Medical Center Launches Initiative to Emphasize Concussions Are Treatable 4Health News:Dr. Iris Hunter to Host Grand Opening of FirstLight HomeCare Tomorrow 2
(Date:10/22/2014)... 2014 A new report by ... type, Form, End user, Application and Geography) - Size, ... Report, Opportunities, Segmentation and Forecast, 2013 - 2020", considers ... on key trends tracked, it is anticipated that the ... by 2020, registering a CAGR of 6.2% from 2014 ...
(Date:10/22/2014)... 2014  With a vision to ensure safety ... Global Pharmaceutical and Biotech manufacturer selects and implements ... solution to protect their animal health brand.  ... Photo - http://photos.prnewswire.com/prnh/20141021/153439 ... aggregated by the Xyntek and Antares solution is ...
(Date:10/22/2014)...   BioNano Genomics , the genome mapping ... to purchase an Irys™ System . Among them ... (NCI), NIH Intramural Sequencing Center (NISC) and Genoscope (The ... comprehensive view of a genome was a major ... deliver the scalability or reliability to detect and ...
Breaking Medicine Technology:Global Disposable Gloves Market Expected to Grow to $7.9 Billion by 2020 - Allied Market Research 2Global Disposable Gloves Market Expected to Grow to $7.9 Billion by 2020 - Allied Market Research 3Global Disposable Gloves Market Expected to Grow to $7.9 Billion by 2020 - Allied Market Research 4Xyntek and Antares Serialization Solution Protects Pets Too! 2BioNano's Irys System Adopted by Leading Genomics Centers for Comprehensive Detection of Human Genome Structural Variation 2BioNano's Irys System Adopted by Leading Genomics Centers for Comprehensive Detection of Human Genome Structural Variation 3
Cached News: