New York, September 22, 2005 To help patients, families and caregivers better understand attention-deficit/hyperactivity disorder (ADHD), Shire Pharmaceuticals Inc., will host the seventh annual ADHD Experts on Call today, September 22, 2005, from 8 A.M. to midnight EDT. Celebrity carpenter Ty Pennington, who was diagnosed with ADHD as a child, is back for the second year in a row to talk about his experience managing the disorder. Some of the nation's ADHD experts will answer calls at the toll-free telephone hotline, 1-888-ASK-ADHD.

The hotline is designed to provide "live" access to English- and Spanish-speaking experts including physicians, school nurses, educators and advocates who can answer questions regarding the disorder. In addition, a confidential, one-on-one on-line forum will be available at www.ADHDExpertsOnCall.com throughout the day.

ADHD affects approximately 3 to 7 percent of all school-age children, or approximately two million U.S. children, and is considered the most commonly diagnosed psychiatric disorder in children and adolescents. ADHD is a neurological brain disorder that manifests as a persistent pattern of inattention and/or hyperactivity-impulsivity that is more frequent and severe than is typically observed in individuals at a comparable age and maturity.

Untreated ADHD may have long-term adverse effects on academic performance, vocational success and social-emotional development. Evidence also suggests that many with untreated ADHD may be at risk for other problems, such as drug abuse, anti-social behavior, and poor self-esteem. Studies also show that genetics play a role in ADHD. In fact, up to 35 percent of children diagnosed with ADHD have a first-degree relative with the disorder. Over the last five years, the ADHD Experts on Call have fielded more than 20,000 inquiries and have helped many people better understand the condition and how it may affect th
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Contact: Debra Gemme
debra.gemme@porternovelli.com
212-601-8342
Porter Novelli
14-Sep-2005

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