Statement of registered dietitian Rebecca S. Reeves, President of the American Dietetic Association

The American Dietetic Association commends the Institute of Medicine for undertaking a comprehensive study of food marketing and advertising that target children. As parents and as a nation, we owe our children the best possible health. That includes easy access at age-appropriate levels to information that can help children learn about healthy eating, exercise and making healthy choices.

Food marketing to children occurs in a virtual absence of balanced and accurate nutrition education messages. The American Dietetic Association believes children would better be able to learn healthy behaviors and make healthy choices if they received more balanced messaging. ADA has recommended to the Federal Trade Commission that food advertising aimed at pre- and school-age children include a science-based nutrition education message about the food product. For example, a statement could describe how the product fits in the MyPyramid for Kids guidelines.

ADA also recommends all families meet with a dietetics professional for positive nutrition messages and to discuss practical ways to achieve healthy eating behaviors.

Food messages for children often are not filtered through parents and thus have a direct impact on children's food and beverage requests. A 2003 survey by the American Dietetic Association Foundation found older children buy food from vending machines, snack bars, convenience stores, restaurants and grocery stores about twice as often as their parents think they do.

While research is needed to determine whether more stringent regulation of TV food advertising to children would result in more healthful food choices and eating behavior, some things are clear:

  • Younger children are developmentally unable to understand the intent of advertisements.
  • The increasing rates of excess weight and obesity among youth threaten to jeopardize our nation's future health and productivity.
  • Parents and schools

Contact: Julia Dombrowski
American Dietetic Association

Page: 1 2

Related medicine news :

1. Statement released on the assessment of coronary artery disease by computed tomography
2. ASCO and ESMO announce Consensus Statement on Quality Cancer Care
3. Statement from Elizabeth G. Nabel, MD, Director, National Heart, Lung, and Blood Institute
4. Statement on NIH research on obesity and type 2 diabetes
5. Statement from Sandra Raymond, President and CEO, Lupus Foundation of America, Inc.
6. Work-family conflict common among registered nurses, study shows
7. Presidents budget proposal cuts critical infectious diseases programs to the bone
8. International award honors M. D. Anderson President for pioneering research
9. Infectious disease doctors respond to President Bushs strategy on pandemic influenza
10. Test project of patient-centered medical home model endorsed by American College of Physicians
11. Drug-eluting stent controversy explored in the American Heart Hospital Journal

Post Your Comments:

(Date:10/13/2015)... (PRWEB) , ... October 13, 2015 , ... ... solution provider of IBM software products, introduced a new company, RightSensor™ LLC, an ... and data communications capability. RightSensor™ provides a fully-managed approach for customers requiring ...
(Date:10/13/2015)... ... 13, 2015 , ... Dr. Poneh Ghasri, dentist in West Hollywood , ... The research, which was conducted at the Dental Institute at King's College London in ... stress during pregnancy and future dental health in the child. For years, researchers have ...
(Date:10/13/2015)... ... October 13, 2015 , ... A child without a healthy mouth is ... the leading remote invisible aligner system, has joined with Global Dental Relief ... For each aligner treatment plan purchased, SmileCareClub will donate one clinic visit to a ...
(Date:10/13/2015)... Hills, CA (PRWEB) , ... October 13, 2015 ... ... management and workflow solutions, announced today their Title Sponsorship of Synergy 2015. The ... in Henderson, NV at Green Valley Ranch and will unite customers, partners, WennSoft ...
(Date:10/13/2015)... ... October 13, 2015 , ... ... Illinois with more than 59,000 emergency department visits per year, today announced the ... T-System, to help improve clinical, operational and financial outcomes. , In ...
Breaking Medicine News(10 mins):
(Date:10/13/2015)... 2015  Kay Elledge, M.D., an established South ... of Obstetrics and Gynecology (FACOG) for the past ... Genuine Self Medical Laser Center where she provides ... of Breast Cancer Awareness Month , the ... MonaLisa Touch treatments initiated in the month ...
(Date:10/13/2015)... 13, 2015  Human Longevity, Inc. (HLI), the genomics-based, ... announced today the launch of the company,s first Health ... the potential to transform healthcare. The inaugural Health Nucleus ... , at HLI,s headquarters facility. More Health Nucleus facilities ... and International cities. --> ...
(Date:10/13/2015)... SAN DIEGO , Oct. 13, 2015 /PRNewswire/ ... bioelectronics for use in research and diagnostics, announces ... of $1.6 million led by Serra Ventures. ... Nanomed,s mission is providing low-cost, easy-to-use monitoring and ... personal health decisions. The funding round will enable ...
Breaking Medicine Technology:
Cached News: