Advertising May Influence Physicians' Choice Of Blood Pressure Drugs
...pe of during 1996, a year during which we found no ads atall for diuretics or beta blockers." He adds, "T...ges in 1985 to26.9 percent of pages in 1996, while ads for beta blockers decreased from 12.4percent to 0 percent and ads for diuretics decreased from 4.2 p...Study casts doubt that melatonin goes down as age goes up: Older buyers take note
...rgy," says one advertisement for melatonin. Other ads promote use of the compound for a host of health problems from obesity to insomnia. Many advertisements target older people and encourage them to take commercial melatonin preparations to restore levels lost with aging. Older Americans who do, howe...The American Association of Pharmaceutical Scientists releases latest findings at Annual Meeting
...ers polled physicians regarding how pharmaceutical ads influenced patient requests for advertised prescriptions. A few of their findings follow: Half of the physicians polled feel pressure to prescribe products patients have seen advertised On average, six patients per week ask doctors questions ab...Direct-to-consumer prescription drug ads get poor grades for educating consumers
...ACRAMENTO, Calif.) -- Proponents of consumer drug ads say the promotions do more than sell pills, they a...l conditions and treatments. But the controversial ads actually teach very little, according to a new analysis by researchers at UC Davis and UCLA. The res...Cigarette ads target youth, violating $250 billion 1998 settlement
... of children to tobacco advertising is to ban such ads from all magazines. "What we found was a violatio...searchers looked closer, tracking 12,000 cigarette ads placed at a cost of $1.01 billion in the 36 most widely read magazines from 1997 -- the year prior t...Depressed teens receptive to tobacco advertising more likely to experiment with smoking
...oking as portrayed in tobacco advertisements (i.e. ads that insinuate the smoking can be a key to happiness and social success) should incorporate messages about the possible relationship between depression and smoking. According to Audrain, such campaigns should also include messages about how tobacco c...Kids getting a steady diet of fast food on the tube
... fast-food portions compared with Saturday morning ads in the 1970s, which focused mainly on sugary breakfast cereals, according to a study being presented at the American Heart Associations Asia Pacific Scientific Forum. Researchers say this trend may contribute to the rise in childhood obesity. ...Cigarette marketing can undermine good parenting
...g style but who were not as susceptible to tobacco ads and promotions, the researchers found. In contrast, children with less authoritative parents were no more or less likely to start smoking based on their affinity for tobacco marketing. The marketing themes of tobacco ads, such as independence, coolne...Study: Stereotypes prevail in media coverage of depression
...g article in Ms. magazine, Metzl explores how drug ads from the 1950s to today have shown women and men w...edgeable discussion about information contained in ads and news articles -- whether or not their visit ends in a prescription." Now, Metzl is continuing th...Activism prompts teen smokers to cut back on cigarettes, Stanford study finds
...easing store compliance with laws limiting tobacco ads on building exteriors; eliminating magazines with cigarette ads from medical and dental offices; and convincing city council members to decline campaign contributio...'Before and after' diet ads promote bias against overweight people
...ght Disorders, demonstrate that "before and after" ads promote an unreasonable perception of the controll... was present. Subjects viewing "before and after" ads indicated that weight is more easily controllable than did subjects who viewed only the "before" or ...Video games, not TV, linked to obesity in kids
...TV watching to eating, either through a barrage of ads (mostly for food) or because children snack while watching. Vandewater says she finds the persistence of the view that watching television makes kids fat puzzling, given much research to the contrary. The connection between obesity and the television...Ads with 'supersized' actors leave men depressed, unhappy with their muscles, UCF study shows
...rn commercials during the game show. One group saw ads that featured primarily muscular, young and bare-c...s such as deodorant and cologne. Another group saw ads for financial, telephone and automobile companies that mainly featured men ages 30 and older wearing...Children with ADHD benefit from time outdoors enjoying nature
...oys and 84 girls, all diagnosed with ADHD, through ads in major newspapers and the Web site of Children and Adults with Attention Deficit/Hyperactivity Disorder. The parents were interviewed by means of the Web and asked to report how their children performed after participating in a wide range of activ...Latest Asian-American tobacco use data reported
...ion has produced more than 25 television and radio ads in Korean, Vietnamese, Cantonese, Mandarin, Hmong and Laotian. Print and outdoor ads have been produced in those languages as well as in Tagalog, Khmer, Thai and Japanese. The ads have ...Research gets to heart of advertising gender bias
...nto study. After examining 919 cardiovascular drug ads displayed in American medical and cardiovascular j...are concerned that the gender inequity seen in the ads may contribute to known disparities in how physicians treat men and women with similar heart problem...Stanford study questions accuracy of ads for body scans
...ersity School of Medicine who recently analyzed 40 ads from companies that provide medical images directl...ds that guidelines be developed that require these ads to present a more balanced and detailed picture. "People are capable of being very savvy consumers ...Investigators reviewed pharmaceutical ads in American medical journals and found that nearly...and the majority of original research cited in the ads was funded by or had authors affiliated with the product's manufacturer. In one of the largest studi...UCLA study: Nearly a third of drug ads in medical journals contain no references for medical claims
UCLA investigators reviewed pharmaceutical ads in American medical journals and found that nearly...and the majority of original research cited in the ads was funded by or had authors affiliated with the product's manufacturer. In one of the largest stud...Brain-scanning technologies need standards, according to Stanford researcher
...e has advocated developing guidelines that require ads to accurately depict the technology....