Tag: "loyalty" at medical news
Queen's expert challenges 'corporatization' of breast cancer research
...rporations compete with one another to attract the loyalty
of consumers - in this case, well-intentioned members of the public wanting to do their part in the fight against the disease," she says. ...
Participation in clinical trials does not appear to affect physician's adherence to guidelines
...an-company cooperation, which may create physician loyalty
toward the company. The effect of participation in company-sponsored studies on drug preferences has not been evaluated in primary care. Morten Andersen, M.D., Ph.D., of the University of Southern Denmark, Odense, and colleagues investigated the effe...
Use marketing to improve health, say experts
...e, stop smoking services could offer a Tesco-style loyalty
card to successful quitters so they could persuade friends and family to use the services and be encouraged to think about their other health behaviours. For decades, the health sector has watched as big companies have used marketing to wreak havoc o...
Disclosure of physicians' financial incentives may increase trust, loyalty among their patients
...n models, does not harm trust and may increase the loyalty
patients feel toward their physicians, according t...heir physicians were paid, and patients' trust and loyalty
in their physicians. In Boston, 1,138 of the 2,352 patients who had received a disclosure statement ...